Becky Hayden (July 10, 2009)
Incorporating public relations into your nonprofit event planning may not solve all of your budget problems, but if all the elements are executed properly your event can be extremely successful!
Scott Tingwald (May 28, 2009)
PR practitioners have often longed for the chance to switch places with reporters and write the feature we are pitching ourselves. Well, courtesy of the sagging economy, we now have our wish.
Jeannine Villing (April 17, 2009)
In recent years, viral marketing through the Internet and social media has been all the buzz. But if we ever needed a reminder of the dark side of Internet marketing, it became painfully real this week to Domino's.
Scott Tingwald (March 2, 2009)
Invigorated by social media, PR evolves with the times.
Sasha Skow (July 31, 2008)
After countless nights of staying up late and watching Dave, I have decided to write my own top ten list. For your enlightenment and entertainment, here are the top ten reasons press releases fail.
Thom Villing (June 18, 2008)
“Show me a PR person who is ‘accurate’ and ‘truthful’ and I’ll show you a PR person who is unemployed.” - Andrew Cohen (appearing on CBS Sunday Morning)